Vida, the electric vehicle brand under Hero MotoCorp, has expanded its presence in India by launching the Dirt.E K3 electric dirt bike designed specifically for children. Priced at an introductory 69,990 for the first 300 buyers, the Dirt.E K3 targets young riders aged between 4 and 10 years who want to explore off road riding in a safe and controlled manner. The launch marks Vida’s entry into the kids dirt bike segment and also signals the beginning of a dedicated family of electric dirt bikes. First showcased at EICMA 2025, the Dirt.E K3 combines modular design, strong safety features, and connected technology to introduce the next generation to electric motorcycling.
Vida Enters Kids Electric Dirt Bike Segment in India
Vida, the electric mobility brand under Hero MotoCorp, has officially entered the kids off road motorcycle segment in India with the launch of the Dirt.E K3 electric dirt bike. Designed specifically for young riders, the Vida Dirt.E K3 is priced at an introductory amount of 69,990 for the first 300 customers. This price is ex showroom and applies as part of the initial launch offer.
The Dirt.E K3 is targeted at children between the ages of 4 and 10 years who are interested in learning dirt biking in a controlled and safe environment. With this launch, Vida aims to introduce electric mobility and off road riding concepts at an early age while maintaining a strong focus on safety, adaptability, and ease of use.
The electric dirt bike made its global debut at EICMA 2025, where it drew attention for its modular design and child focused engineering. The Indian launch marks the beginning of Vida’s planned family of electric dirt bikes, signaling the brand’s intent to expand into niche and lifestyle oriented segments beyond conventional electric scooters.
Quick Summary of Vida Dirt.E K3 Electric Dirt Bike
Category |
Details |
|---|---|
Model Name |
Vida Dirt.E K3 |
Launch Price |
69,990 for first 300 customers |
Target Age Group |
4 to 10 years |
Motor Output |
500 watt |
Battery Capacity |
360 watt hour lithium ion |
Riding Modes |
Low, Mid, High |
Seat Height Range |
454 mm to 631 mm |
Weight |
22 kg |
Connectivity |
Smartphone app based controls |
Design Award |
Red Dot Award |
Official Website |
Adjustable Design That Grows With the Child
One of the key highlights of the Vida Dirt.E K3 is its adjustable chassis design. Unlike conventional kids bikes that are quickly outgrown, the Dirt.E K3 is built to evolve with the rider across different stages of learning.
The bike features three configuration levels named Small, Medium, and Large. These settings allow parents to adjust the wheelbase, handlebar height, and overall ride height to suit the child’s size and riding ability.
The seat height varies significantly across configurations:
- Small setting offers a seat height of 454 mm
- Medium setting increases seat height to 544 mm
- Large setting raises seat height to 631 mm
This flexibility ensures that the bike remains usable over several years, making it a long term learning tool rather than a short term toy. Despite its robust construction, the Dirt.E K3 maintains a lightweight profile with a total weight of just 22 kg, making it manageable for young riders and easy to handle in case of falls or stops.
Safety Focused Engineering for Young Riders
Safety has been a core design priority for the Vida Dirt.E K3. The bike includes several features specifically developed to protect children during early riding experiences.
Standard safety features include removable footpegs that allow children to walk the bike during initial learning stages. A padded chest protector mounted on the handlebar helps reduce impact force in case of a frontal fall. The bike is also equipped with a magnetic kill switch, which immediately cuts power if the rider falls off, preventing unintended acceleration.
Additionally, the rear motor is protected by a dedicated cover to reduce the risk of injury. By default, the Dirt.E K3 comes with a rear brake only, allowing children to focus on basic braking control without complexity.
For parents seeking additional control and capability, Vida offers optional accessories such as a front brake, larger wheels, rear suspension upgrades, extended front suspension, and road specification tyres. These accessories allow the bike to be progressively upgraded as the child’s skills improve.
Electric Powertrain and Riding Modes Explained
Powering the Vida Dirt.E K3 is a 500 watt electric motor paired with a 360 watt hour removable lithium ion battery. This setup is designed to deliver smooth, predictable performance suitable for beginners rather than aggressive off road riding.
The electric dirt bike features three riding modes:
- Low mode limits speed and acceleration for first time riders
- Mid mode offers moderate performance for skill development
- High mode unlocks maximum speed within safe limits
These riding modes allow children to gradually build confidence while parents retain control over performance levels. The battery capacity and motor output are optimized for short training sessions and beginner level off road use, making the Dirt.E K3 ideal for practice tracks, closed circuits, and supervised environments.
The removable battery design also simplifies charging and storage, especially for families living in apartments or urban settings.
Connected Technology Through Smartphone App
The Vida Dirt.E K3 integrates connected technology through a dedicated smartphone application. This feature enhances parental control and monitoring, which is critical for a kids focused vehicle.
Using the app, parents can:
- Set maximum speed limits
- Adjust throttle and acceleration response
- Monitor ride duration and usage statistics
- Track riding progress over time
This connected ecosystem ensures that the bike can be tuned to match the rider’s skill level while giving parents peace of mind. It also helps introduce children to responsible riding habits from an early stage.
Design Recognition and Global Debut
The Dirt.E K3 is not just functional but also internationally recognized for its design. The electric dirt bike has received a Red Dot Award, one of the most respected global design accolades. This recognition highlights the bike’s focus on ergonomics, modularity, and user centric design principles.
The model was first showcased at EICMA 2025, where it represented Vida’s vision of combining electric mobility with lifestyle and recreational segments. The Indian launch aligns with Hero MotoCorp’s broader strategy to diversify its electric portfolio and attract new age consumers.
What the Vida Dirt.E K3 Means for Indian Families
With the launch of the Dirt.E K3, Vida addresses a previously underserved segment in the Indian two wheeler market. Parents looking for safe and structured ways to introduce their children to motorcycling now have an electric alternative that avoids fuel, noise, and complex maintenance.
The introductory pricing for the first 300 customers makes the Dirt.E K3 more accessible, while its modular design improves long term value. As electric mobility gains wider acceptance, products like the Dirt.E K3 could play a key role in shaping future riding culture in India.
Frequently Asked Questions
Q. What is the price of the Vida Dirt.E K3 in India
A. The introductory price is 69,990 ex showroom for the first 300 customers.
Q. What age group is the Dirt.E K3 designed for
A. The electric dirt bike is suitable for children aged between 4 and 10 years.
Q. Does the Dirt.E K3 support upgrades as the child grows
A. Yes, the bike features an adjustable chassis and optional accessories that allow it to grow with the rider.
Q. How safe is the Vida Dirt.E K3 for kids
A. It includes safety features like a magnetic kill switch, padded handlebar chest guard, removable footpegs, and speed limiting modes.
Q. Does the bike offer parental control features
A.Yes, parents can control speed, acceleration, and monitor ride data through a connected smartphone app.
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