Renault India has announced a nationwide 13 day customer engagement initiative called “Discovery Days”, to be held from December 10 to December 22, 2025. The campaign is designed to draw potential buyers and existing customers into showrooms with a combination of immersive product experiences, themed events and attractive finance and exchange offers.
Spanning two consecutive weekends, Discovery Days will revolve around Renault’s refreshed product portfolio, especially the new generation Kiger and Triber, which have been key contributors to the brand’s recent sales growth in India. With zero percent interest schemes, reduced processing fees, exchange bonuses and cash discounts, the campaign blends experiential marketing with strong financial incentives.
What Is Renault Discovery Days?
Renault Discovery Days is a 13 day customer focused campaign that Renault India will run across its nationwide dealership network. Scheduled from December 10 to December 22, 2025, the initiative aims to create a carnival like environment at showrooms where visitors can explore Renault’s latest product lineup, participate in curated activities and benefit from limited period financial offers.
Rather than being only a discount driven scheme, Discovery Days is positioned as an engagement led campaign. It blends experiential elements, such as themed events and product walkarounds, with compelling financial deals, making it attractive to serious buyers, casual visitors and families alike.
Short Summary Table
Category |
Details |
|---|---|
Campaign Name |
Renault Discovery Days |
Duration |
December 10 to December 22, 2025 (13 days) |
Coverage |
Renault dealerships across India |
Key Focus Models |
New generation Kiger and Triber |
Main Activities |
Showroom events, product demos, themed engagement, personalised interactions |
Finance Offers |
Zero percent interest on all models, 50 percent reduction in loan processing fees |
Exchange Benefits |
Up to Rs 35,000 over old car value |
Cash Benefits |
Up to Rs 25,000 on new Renault purchases |
Sales Performance |
21 percent growth in October and 30 percent in November 2025 year-on-year |
Official Website |
Dates, Locations And Campaign Format
Nationwide Reach
The Discovery Days campaign will be active at Renault showrooms across India, ensuring coverage in both metro and non metro locations. Customers can walk into their nearest dealership at any point between December 10 and December 22, 2025, to participate in the activities and explore offers.
Two Weekend Focus
The campaign is structured to span two consecutive weekends. Weekends typically see higher footfall in showrooms, especially from working professionals and families. By extending Discovery Days across two full weekends, Renault is clearly attempting to maximise test drives, enquiries and conversions during the most active days of the week.
Showroom Experience: Carnival Like Environment And Themed Activities
Renault India has highlighted that Discovery Days is not just about static displays and brochures. Dealerships are being encouraged to create a festive, carnival style ambience to make the visit more engaging.
Key elements include:
- Themed showroom decor aligned with Renault branding
- Dedicated display areas for new Kiger and Triber
- Guided product tours and walkarounds by trained staff
- Demonstrations of new features and technology
- Interactive sessions to explain safety, connectivity and comfort features
Personalised interactions are also a core part of the concept. Prospective buyers can get one on one clarifications on variants, pricing, finance options and running costs. For families, the environment is intended to feel more like an event than a routine sales visit, increasing comfort and dwell time in the showroom.
Focus On Kiger And Triber: The New Generation Models
The campaign prominently features the updated Kiger and Triber models. These new generation versions have played an important role in improving Renault India’s volume performance, especially after benefiting from updated pricing aligned with Goods and Services Tax (GST) reforms.
Renault Kiger
The Kiger is Renault’s compact SUV offering, targeted at urban buyers who want SUV styling, high ground clearance and modern features without moving into a much higher price band. During Discovery Days, customers will be able to explore its new design touches, interior enhancements and feature updates.
Renault Triber
The Triber is a compact, modular MPV style vehicle known for its flexible seating and family friendly practicality. With updated pricing and a refreshed version in the market, Renault is projecting it as a value packed option for larger families and shared mobility users.
By placing these two models at the centre of Discovery Days, Renault is clearly leveraging its strongest nameplates to draw traffic into the showrooms.
Financial Offers During Discovery Days
The Discovery Days campaign is supported by a strong bouquet of financial and exchange offers to convert interest into actual bookings.
Zero Percent Interest Across All Models
One of the headline benefits is the availability of zero percent interest rate schemes on all Renault models during the campaign period, subject to eligibility and finance partner terms. This significantly reduces the total interest outgo over the tenure of the loan and can make EMIs far more attractive for buyers sitting on the fence.
Reduced Loan Processing Fees
Renault is also offering a 50 percent reduction in loan processing fees, further lowering the upfront cost of availing finance. For many buyers in the compact and mid segment space, even these fee reductions provide an additional nudge toward decision making.
Exchange And Cash Benefits
In addition to finance schemes, Discovery Days includes:
- Exchange benefit of up to Rs 35,000 over the evaluated value of the old car, if the customer trades in an existing vehicle for a new Renault.
- Cash benefits of up to Rs 25,000 on select new purchases, depending on model and variant.
These offers are particularly attractive to customers upgrading from older cars and those looking to change segments while keeping the budget under control.
Renault India’s Recent Sales Performance
The Discovery Days campaign follows a period of strong sales momentum for Renault India. The company has reported:
- A 21 percent increase in sales in October 2025 compared to October of the previous year.
- A 30 percent growth in November 2025 over November 2024.
This growth is largely attributed to the launch and positive reception of the new generation Kiger and Triber models, combined with revised GST aligned pricing.
By rolling out Discovery Days immediately after this positive performance, Renault is aiming to sustain momentum, increase brand visibility and further grow market share in the compact car and compact SUV segments.
Strategic Importance Of Discovery Days
Discovery Days is more than just a short term offer window. It serves multiple strategic objectives for Renault India:
- Strengthening brand recall through high visibility nationwide activity.
- Driving traffic to dealerships at a time when multiple brands are competing for year end buyers.
- Showcasing updated products like Kiger and Triber in an experiential environment instead of only digital campaigns.
- Improving test drive and enquiry volumes, which often translate into bookings over the following weeks.
- Reinforcing value perception through strong financial deals and exchange programmes.
Frequently Asked Questions
1. What are the dates for Renault Discovery Days in India?
Renault Discovery Days will be held from December 10 to December 22, 2025, across Renault dealerships nationwide.
2. Which models are being highlighted during the campaign?
The campaign focuses heavily on the new generation Renault Kiger and Renault Triber, although offers and finance benefits extend to the entire Renault range.
3. What finance offers are available during Discovery Days?
Customers can avail zero percent interest rate schemes on all models and a 50 percent reduction in loan processing fees, subject to terms and conditions of partner financiers.
4. Are there any exchange or cash benefits?
Yes. Renault is offering exchange benefits of up to Rs 35,000 over the old car’s value and cash benefits of up to Rs 25,000 on new purchases, depending on model and variant.
5. Why is Renault launching this campaign now?
The campaign follows strong sales growth in October and November 2025 and is designed to sustain momentum, promote the new Kiger and Triber and attract more customers with experiential events and attractive offers.
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